Yikes, what happened there? That is what probably prompted many Instagram users this past Wednesday. The popular photo app suddenly has a new logo. This is not the only innovation of comprehensive redesigns.
Instagram has a new look. The developer of social media app have their photo service on May 11, donated a complete redesign. Furthermore, the service provides information on its official blog. Immediately strikes the eye, the new design of the app icons. Shocking to many users: On the nostalgic camera icon that shaped the look of the app more than five years, the new icon barely remembers. Instead, there is now available on many home screens a stylized camera icon - perhaps even likely that a smartphone as a Polaroid camera - on a rainbow colored gradient.
45 minutes vs. 9 months - Old vs. new logo
But it is interesting how much work Instagram put in the new logo. A team of designers worked according to Fast Company nine months because simple, modern and catchy to make the old icon. They began to ask her colleagues to paint the app icon from memory. So they got an idea of the most memorable elements. In addition to the camera lens and the viewfinder in the upper right corner that was the rainbow stripes on the top left. These elements they took as a starting point for the new logo - created about 300 different variants of the in the course of nine months. The rest was market research in order to clarify the question: How far can you go with the redesign?
In the end, they opted for a colorful and simple version - and adapted the related Instagram apps layout, Boomerang and hyperlapse the new look at. By the way: The old logo was an absolute rush job compared. How Tech Insider reported, Designer Cole Rise, the Instagram asked for help, only an hour to design the app icon. Only then Apple would features enabled the then fresh app on the home page of its app stores. Rise delivered from in only 45 minutes - and coined the look of Instagram more than five years.
New look for Instagram: This has changed
What is new is not only the logo. The design of the user interface Instagram has adapted under its redesigns. This was kept as minimalistic as possible and to be seamlessly integrated into the UI of iOS and Android. The biggest change may perhaps be the new filter section. This is now white, so you can imagine better with the selection of Filter Effects such as the photos look beautiful in the news feed of other users later.
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| Instagram has dismantled its old logo. |
Instagram has a new look. The developer of social media app have their photo service on May 11, donated a complete redesign. Furthermore, the service provides information on its official blog. Immediately strikes the eye, the new design of the app icons. Shocking to many users: On the nostalgic camera icon that shaped the look of the app more than five years, the new icon barely remembers. Instead, there is now available on many home screens a stylized camera icon - perhaps even likely that a smartphone as a Polaroid camera - on a rainbow colored gradient.
45 minutes vs. 9 months - Old vs. new logo
But it is interesting how much work Instagram put in the new logo. A team of designers worked according to Fast Company nine months because simple, modern and catchy to make the old icon. They began to ask her colleagues to paint the app icon from memory. So they got an idea of the most memorable elements. In addition to the camera lens and the viewfinder in the upper right corner that was the rainbow stripes on the top left. These elements they took as a starting point for the new logo - created about 300 different variants of the in the course of nine months. The rest was market research in order to clarify the question: How far can you go with the redesign?
In the end, they opted for a colorful and simple version - and adapted the related Instagram apps layout, Boomerang and hyperlapse the new look at. By the way: The old logo was an absolute rush job compared. How Tech Insider reported, Designer Cole Rise, the Instagram asked for help, only an hour to design the app icon. Only then Apple would features enabled the then fresh app on the home page of its app stores. Rise delivered from in only 45 minutes - and coined the look of Instagram more than five years.
New look for Instagram: This has changed
What is new is not only the logo. The design of the user interface Instagram has adapted under its redesigns. This was kept as minimalistic as possible and to be seamlessly integrated into the UI of iOS and Android. The biggest change may perhaps be the new filter section. This is now white, so you can imagine better with the selection of Filter Effects such as the photos look beautiful in the news feed of other users later.
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