Even in the 1990s was Apple close to bankruptcy. Today, the electronics group from the California Cupertino is one of the world's largest technology companies. In addition, Apple continues with the iPhone and iPad as a pioneer in smartphones and tablets.
Apple was founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. However, the company latter left after a short time. The first device of Californians was the PC-Kit Apple I. 1977 followed the Apple II, which quickly became a bestseller. 1984 established the now legendary Macintosh graphical user interface on the PC mass market. Only one year later, Steve Jobs left after internal company disputes the company and founded a new computer company called Next.
Decline, the return of Steve Jobs and the beginning of iÄra
In the 1990s, Apple tried unsuccessfully to establish themselves in various technology sectors such as digital cameras, portable CD players or game consoles. Looking for a solution to the problem with its operating systems Apple took over in 1996, surprisingly, the company of Steve Jobs. This rose within two and a half years on the Apple CEO. With Jobs pulled a also a different corporate culture at Apple. The new chief attacked by radical and presented a diverse product lines. With the introduction of easy to use computer iMac in 1998 began a new successful era at Apple.
One More Thing: Apple revolutionized the mobile and tablet market
The release of the iMac in 1998 and the launch of the iPod in 2001 marked the beginning of the so-called iÄra. The Group pursues a very clever strategy: So the Californians invent the respective product is not new, but rather improve its usability. Another important part of the Product Policy: the touting of Apple devices as vital and desirable gadgets. In addition, the reduced design language to Apple's unique selling point. After desktop computer and MP3 player the iPhone in the smart phone industry and the iPad in the tablet PC to the great success were.
The death of Steve Jobs and a new era
A major step in the company's history of Apple presented the death of Steve Jobs in 2011. The successor of the founder accepts Tim Cook. Also in the episode is Apple with the iPhone, the iPad and the Mac continues to be successful, but critics accuse the company prior to an increasing Innovations Losigkeit. In autumn 2014, the Californians reveal next to the iPhone 6 and iPhone 6 Plus the much-anticipated Apple Watch.
Apple was founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. However, the company latter left after a short time. The first device of Californians was the PC-Kit Apple I. 1977 followed the Apple II, which quickly became a bestseller. 1984 established the now legendary Macintosh graphical user interface on the PC mass market. Only one year later, Steve Jobs left after internal company disputes the company and founded a new computer company called Next.
Decline, the return of Steve Jobs and the beginning of iÄra
In the 1990s, Apple tried unsuccessfully to establish themselves in various technology sectors such as digital cameras, portable CD players or game consoles. Looking for a solution to the problem with its operating systems Apple took over in 1996, surprisingly, the company of Steve Jobs. This rose within two and a half years on the Apple CEO. With Jobs pulled a also a different corporate culture at Apple. The new chief attacked by radical and presented a diverse product lines. With the introduction of easy to use computer iMac in 1998 began a new successful era at Apple.
One More Thing: Apple revolutionized the mobile and tablet market
The release of the iMac in 1998 and the launch of the iPod in 2001 marked the beginning of the so-called iÄra. The Group pursues a very clever strategy: So the Californians invent the respective product is not new, but rather improve its usability. Another important part of the Product Policy: the touting of Apple devices as vital and desirable gadgets. In addition, the reduced design language to Apple's unique selling point. After desktop computer and MP3 player the iPhone in the smart phone industry and the iPad in the tablet PC to the great success were.
The death of Steve Jobs and a new era
A major step in the company's history of Apple presented the death of Steve Jobs in 2011. The successor of the founder accepts Tim Cook. Also in the episode is Apple with the iPhone, the iPad and the Mac continues to be successful, but critics accuse the company prior to an increasing Innovations Losigkeit. In autumn 2014, the Californians reveal next to the iPhone 6 and iPhone 6 Plus the much-anticipated Apple Watch.
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